SOCIAL MANAGEMENT
PERFORMANCE
EVENTS COVERAGE
CONTENT PRODUCTION
LISTENING

Dubai Properties

Our team formed a dynamic, flexible project team with a deep understanding of Dubai Properties' core values was crucial for enhancing the brand's online presence. The team utilized data and insights to work collaboratively in developing content and strategies tailored to meet market demands, while maintaining a strong focus on the brand's identity and diverse portfolio.

Client

Meraas

Services

Social Media Management
Analytics and Insights
Content Production
Activities and Events Coverage
Social Listening

Industry

Real Estate

Crafting residential developments in Dubai.

The Approach

Assembling a robust, agile and adaptive project team that understands the business objectives in building the Meraas brand and social presence. Leveraging data and insights to collaborate and create content and strategies that address the market's needs, focusing on the brand identity and portfolio.

The Work

The 2023 strategy integrated a thorough comprehension of business objectives with data and insights derived from content performance across various platforms. This strategy was inherently dynamic, accommodating ongoing modifications throughout its execution. The primary aim was to organically enhance performance across all metrics and platforms. A key emphasis of this strategy was on reinforcing Dubai's reputation as a premier residential destination, aligning our efforts to position the city at the forefront of potential residents' minds.